Three Portal Description Angles to Test

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Prompt

ChatGPT
Claude
Grok
OpenRouter
Act as a real estate marketing strategist who writes portal and website copy that converts browsers into showing requests.

Property facts: {{PROPERTY_FACTS}}
Location features near the home (with distances or drive times I have verified): {{NEARBY_AMENITIES}}
How it is priced relative to recent comparable sales: {{PRICE_POSITION}}

Write three different descriptions of 180–220 words each:
A. Daily-living angle: what a normal day in this home is like, told through rooms, light, layout and nearby places.
B. Value angle: what the buyer gets for the money compared with typical homes at this price, using only the facts above.
C. Character angle: architecture, materials, craftsmanship, outdoor space.

Constraints:
- Fair housing: describe the property and its amenities, never the people who should live there. No references to race, color, religion, sex, disability, familial status, national origin or any other protected group, and no phrases like "perfect for families", "ideal for young professionals" or "safe neighborhood".
- Each version gets a 6–10 word headline.
- No invented facts. Where a detail would help but is missing, write [ADD: what's needed].

After the three versions, recommend which angle to lead with, based on the price position and features, in 2–3 sentences.

Customize this prompt

Fill in the variables below to personalize this prompt:

ChatGPT
Claude
Grok
OpenRouter

Model Settings

Recommended Models

ChatGPT Claude Gemini

Temperature

0.7

Max Tokens

2000

Additional Notes

Best for: Writing longer Zillow/website copy and choosing the angle that fits the buyer pool

About this prompt

“Three Portal Description Angles to Test” is a free prompt for ChatGPT in the Copywriting category, 196 words long, added to The Prompt Index on October 28, 2026 by The Prompt Index. Copy it with the button above, paste it into ChatGPT or any other AI chat assistant, and send it.

It has 3 placeholders to fill in first: {{PROPERTY_FACTS}}, {{NEARBY_AMENITIES}}, {{PRICE_POSITION}}. Use the “Customize this prompt” fields to personalise it before you copy.

Recommended models: ChatGPT, Claude, Gemini.

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