In the pack: ChatGPT, Claude & Gemini Prompts for Email Marketing
Which Metrics to Trust When Open Rates Are Unreliable
Prompt
What my platform reports (list the metrics and any notes it gives about how opens are counted): {{PLATFORM_METRICS}}
What I currently use to judge campaigns: {{CURRENT_METRICS}}
My business goal for email: {{BUSINESS_GOAL}}
Tracking set up on my website or app (UTM tags, conversion events): {{TRACKING_SETUP}}
The decisions I make from the numbers: {{DECISIONS}}
Rules:
- Do not assert how any mail client or provider counts opens. Where open reliability matters, tell me to check my email platform's own documentation and write down what it says.
- Rank the metrics I can access from most to least trustworthy for each decision I listed, with a one-line reason.
- Propose a primary metric, supporting metrics and a guardrail for each decision.
- Name any metric that should not drive a decision alone, and what it can still be used for (for example spotting a sudden change).
- Recommend any tracking I must set up to measure the goal, in order of effort.
- Give no benchmark values.
Output: a table (Decision, Primary metric, Supporting metrics, Guardrail, Don't use alone), the tracking to-do list, and the first report you would change.
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About this prompt
“Which Metrics to Trust When Open Rates Are Unreliable” is a free prompt for ChatGPT in the Marketing category, 201 words long, added to The Prompt Index on November 11, 2026 by The Prompt Index. Copy it with the button above, paste it into ChatGPT or any other AI chat assistant, and send it.
It has 5 placeholders to fill in first:
{{PLATFORM_METRICS}}, {{CURRENT_METRICS}}, {{BUSINESS_GOAL}}, {{TRACKING_SETUP}}, {{DECISIONS}}.
Use the “Customize this prompt” fields to personalise it before you copy.
Recommended models: ChatGPT, Claude, Gemini.
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